Nescafe Logo and Brands information #Nescafe – Love, Famous and History Logo for Nescafe Brands with images, photo, pictures and graphics download free for your websites, art projects, reports, and Powerpoint presentations! Nestlé began developing an instant coffee brand in 1930, at the initiative of the Brazilian government, to help to preserve the substantial surplus of the annual Brazilian coffee harvest. Max Morgenthaler led the development project. Nestlé introduced the new product under the brand name “Nescafé” on April 1, 1938. In 1965, Nestlé introduced a freeze-dried coffee brand called “Nescafé Gold” in Europe.
The Nescafe logo comprises of a simple wordmark. Largely inspired by the Nestle logotype, it is however based on uppercase characters.
Colors of the Nescafe Logo
The bright red color adds to the warmth and lively appearance of the overall corporate identity, whereas the use of white color in the Nescafe logo depicts such qualities as charm, purity, integrity and elegance.
Font of the Nescafe Logo
The Nescafe logo incorporates a custom typeface.